OUR CORE MISSION:

To help 10,000 people achieve financial independence by 2030

OUR CORE MISSION:

To help 10,000 people achieve financial independence by 2030

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Who are we & how can we serve you?

Financial Joy Academy (FJA) is a step-by-step behaviour change program that we’ve created to help you achieve Financial Independence because we believe no one should be poor due to financial illiteracy.

It is a unique mix of courses and masterclasses, fortnightly coaching by us and guest experts, Daily 5am Club, an inspiring and supportive community of ‘Dream Makers’, monthly masterminds and accountability.

FJA has been created to help you at all stages to take action, get practical knowledge and support to stay motivated to reach Financial Independence faster.

Please read our FAQs before joining FJA.

We achieved Financial Independence in 10 years even with the challenges that come with being First Generation immigrants.

This required a radical change in mindset, the use of creativity, and a relentless focus on Personal Development.

We have created FJA to show you practically how you can do the same but a lot faster using our experiences in creating businesses, property, investing, etc.

In addition, we will walk with you hand in hand no matter your stage of the money journey. All we need is your willingness to take action.

Who Is FJA For?

FJA is not for everyone. It’s important that we make that clear.

It has been created for motivated employees, aspiring entrepreneurs or self-employed small business owners.

We refer to our members as Dream Makers, with a focus on learning, working hard, taking action and having fun.

In all, FJA is here to help you create a desirable life of Financial Independence for your family.

If this sounds exciting to you, then we’d love you to join us.

We want you to experience the joy of flexibility and freedom like we do.

We’re able to spend more time with our children, travel and have unique experiences as they grow.

Plus, we’re able to work from anywhere in the world although based in London.

If we ever stop working, our assets continue to make us enough money to cover all our monthly expenses. 

This is exactly the financially independent life that we want to teach you how to build. 

We have created FJA to be your affordable life learning platform.

We’ll support you personally, together with our community of fellow Dream Makers.

Are you ready to take action and start?

Six Ways We Help You

Courses

Gain access to ALL our current and future courses and masterclasses (24/7), co-created with experts as Action Plans to give you the knowledge you need to make more money, invest, etc.

Coaching

Live access to Ken & Mary and guest experts through weekly 1-hour group coaching calls. These will be ‘Ask Me Anything’ sessions, with questions gathered weekly in advance from our community.

Community

Access to our private custom community of fellow Dream Makers for genuine support, help, motivation and inspiration from others also on the journey. Each person accepted as co-creators and contributors.

Accountability

To help you truly take action, we will give you ongoing accountability through course Action Plans, member-to-member accountability, monthly challenges and personal check-ins periodically and more.

Networking

Meet others from the community online and offline to network, share ideas, collaborate and stay inspired and motivated through shared stories and experiences.

Experts

Enjoy monthly interviews and masterclasses from experts in niche areas such as creating and growing online businesses, property investing, financial planning, digital marketing, investing, side hustles, wealth creation, etc.

VIP Option

Looking for more support to achive your goals, introducing our VIP option

Access to everything we currently offer at FJA

Courses, Expert Masterclasses, Community, Coaching Calls, Accountability, Dream Maker Community, 5am Club, Masterminds, etc.

Plus 

Exclusive Monthly Coaching with Ken

A 1 hour deep dive to review your online business, career plans or investment strategy in order to create a plan for progress and specific action steps to achieve your financial goals and dreams.

Annual 'Dream Maker Life Design' Coaching session

A step by step walkthrough of your business and future plans to make sure that your goals and actions are fully aligned with your life’s vision. 

BONUS:

Control Bootcamp Planner to help you master your money and build the right foundations for wealth creation.

We are Ken and Mary

Founders of Award-winning money blog and YouTube channel, The Humble Penny. We achieved Financial Independence in 10 years aged 34. 

I’ve helped to create and grow high growth entrepreneurial business and gained experience in the investment business for over 12 years. I’m a Chartered Accountant (ACA, ICAEW) and hold an MBA from the University of Cambridge. I have also served as an Executive Chief Financial Officer for years and co-created multiple family businesses. I’m a First Generation immigrant.

Mary is a skilled marketer and creative with experience in everything from setting up childcare businesses to video editing to product launches.

Our mission is to inspire you to create a life of freedom for you and your family.

We are Ken and Mary

Founders of Award-winning money blog and YouTube channel, The Humble Penny. We achieved Financial Independence in 10 years aged 34.  I’ve helped to create and grow high growth entrepreneurial business and gained experience in the investment business for over 12 years. I’m a Chartered Accountant (ACA, ICAEW) and hold an MBA from the University of Cambridge. I have also served as an Executive Chief Financial Officer for years and co-created multiple family businesses. I’m a First Generation immigrant. Mary is a skilled marketer and creative with experience in everything from setting up childcare businesses to video editing to product launches. Our mission is to inspire you to create a life of freedom for you and your family.

Our Philosophy...

We Create Joy in Our Lives.

We Take Action and Have Fun.

We Are Life-long Learners.

We Believe In Life design and Intentional Living.

We Do Life Independently and Fearlessly.

We Give Generously.

We Never Give Up.

Our Philosophy

We Create Joy in Our Lives.

We Take Action and Have Fun.

We Are Life-long Learners.

We Believe In Life design and Intentional Living.

We Do Life Independently and Fearlessly.

We Give Generously.

We Never Give Up.

Testimonials

Adesanya Ayeni

"I joined FJA because of networking with like-minded people. This community will motivate me and help in the area of accountability. My experience of FJA so far is beyond expectation in terms of integrity and maturity of the members. I am amazed seeing people from all over the UK and abroad. I'd recommend FJA because of the high-quality financial education. You will not get this kind of information anywhere. The support is extraordinary and Ken and Mary are genuinely interested in helping others."

Ade Ayeni (Nigeria) - Health Analyst, 1st Gen Immigrant, & Dream Maker

Financial Joy Academy
2020-04-30T19:24:45+00:00

Ade Ayeni (Nigeria) - Health Analyst, 1st Gen Immigrant, & Dream Maker

"I joined FJA because of networking with like-minded people. This community will motivate me and help in the area of accountability. My experience of FJA so far is beyond expectation in terms of integrity and maturity of the members. I am amazed seeing people from all over the UK and abroad. I'd recommend FJA because of the high-quality financial education. You will not get this kind of information anywhere. The support is extraordinary and Ken and Mary are genuinely interested in helping others."

Anita da Souza

"I joined FJA after discovering Ken and Mary, I was certain they were the mentors for me. I resonated with them because of their transparency, values and success they could guide and coach me to achieving financial independence. My experience of has allowed me to broaden my friendship circle by meeting people from all over the world. I see changes in my mind-set, I am strategising to create new income streams, as well as how I now approach my finances."

Anita da Souza (UK) - Coach, Single Mum of 3, & Dream Maker

Financial Joy Academy
2020-04-30T19:26:38+00:00

Anita da Souza (UK) - Coach, Single Mum of 3, & Dream Maker

"I joined FJA after discovering Ken and Mary, I was certain they were the mentors for me. I resonated with them because of their transparency, values and success they could guide and coach me to achieving financial independence. My experience of has allowed me to broaden my friendship circle by meeting people from all over the world. I see changes in my mind-set, I am strategising to create new income streams, as well as how I now approach my finances."
Financial Joy Academy (FJA)

Cédric Boué

"Joining FJA was a real game changer for me. Ken and Mary are always present and give very specific and actionable advice to members of the community, along with sharing their wisdom and experience. There is so much to learn from, with courses and masterclasses constantly growing. I have already implemented some of the advice and feel closer to achieving my goal of financial independence, having a clear roadmap on how to get there. The community is extremely supportive and always active, pushing you to achieve your goals every week."

Cédric Boué (France) - Accountant, Dad of 2, & Dream Maker

Financial Joy Academy
2020-05-03T21:15:24+00:00

Cédric Boué (France) - Accountant, Dad of 2, & Dream Maker

Financial Joy Academy (FJA)
"Joining FJA was a real game changer for me. Ken and Mary are always present and give very specific and actionable advice to members of the community, along with sharing their wisdom and experience. There is so much to learn from, with courses and masterclasses constantly growing. I have already implemented some of the advice and feel closer to achieving my goal of financial independence, having a clear roadmap on how to get there. The community is extremely supportive and always active, pushing you to achieve your goals every week."
Financial Joy academy (FJA)

Gania Shokan

"I believe FJA will improve many lives around the world. It’s a platform that teaches you how to build long-term wealth and expand your horizon. Ken’s teaching style is extremely clear and engaging - feels like i’m learning from an old friend. The community of like-minded members is very comforting. In addition to a warm welcome, you’ll feel like you have entered a new world of limitless opportunities for growth."

Gania Shokan (UK) - Tech professional, Aspiring Investor, & Dream Maker.

Financial Joy Academy
2020-05-03T22:02:43+00:00

Gania Shokan (UK) - Tech professional, Aspiring Investor, & Dream Maker.

Financial Joy academy (FJA)
"I believe FJA will improve many lives around the world. It’s a platform that teaches you how to build long-term wealth and expand your horizon. Ken’s teaching style is extremely clear and engaging - feels like i’m learning from an old friend. The community of like-minded members is very comforting. In addition to a warm welcome, you’ll feel like you have entered a new world of limitless opportunities for growth."
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Financial Joy Academy

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